RCS Messages
The Next Generation of Business Messaging
Go beyond SMS. Engage customers with rich media, interactive buttons, verified branding and two-way conversations — all inside the messaging app they already use.
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What is RCS Messaging?
RCS (Rich Communication Services) transforms traditional text messaging into rich, interactive experiences. Send images, videos, carousels, PDFs, buttons and more — all within the native messaging app.
Know More →Why RCS is a Next-Gen Solution
- Rich media messaging
- Branded & verified
- Interactive CTAs
- Two-way communication
- Available on Android & iOS
Why Your Business Must Use RCS
Increase engagement, build stronger relationships, drive conversions and improve customer experience with interactive, personalised business messaging.
Know More →RCS Best Use Cases
One Channel. Every Customer Moment.From the very first brand impression to the final follow-up reminder, RCS powers every stage of the customer journey through one intelligent, conversational channel.
Instead of juggling separate tools for outreach, conversion, updates and retention, businesses can run rich, verified, two-way messaging that informs, engages and converts — with built-in tracking on every send, delivery and click.
From flash sales and loyalty rewards to appointment reminders and delivery updates, teams across retail, finance, healthcare, hospitality and more are already using RCS to turn everyday notifications into two-way, revenue-driving conversations.
Know More →Why RCS Outperforms SMS
RCS messages are more engaging, visual and actionable — driving higher visibility, more CTA clicks and better response rates than traditional promotional SMS.
Know More →Example Campaign Snapshot
Can RCS Reach iPhones?
Apple added RCS support starting with iOS 18, so brands can now reach a large share of iPhone users too — alongside every Android device — subject to carrier and device support.
Know More →What You Can Do With RCS
Images. Videos. Links. Conversations.From swipeable product carousels and rich video messages to tap-through website links, two-way conversations and exclusive promotions — RCS lets you send it all inside one verified, branded business chat, with no app download required.
As Android and iOS both roll out native RCS support, more of your customers are already seeing rich, verified messages by default — with no extra app and no setup required on their end.
Businesses that adopt early are building stronger trust and higher engagement before it becomes the industry standard.
Know More →
Easy integration with API, Webhooks, SMPP & more.
Why Choose SMS2ORBIT
Built for speed, built for scale — everything you need to run reliable business messaging at volume.
Fastest SMS Gateway
Deliver messages in seconds with a gateway engineered for high-speed, high-volume throughput.
High TPS Powerful Multiple API
Built to handle high transactions-per-second, so your integrations never bottleneck at scale.
Multiple Telecom Operator Connectivity
Reach customers reliably across every major network, with automatic failover for consistent delivery.
Instant Customer Support
Get real help, any time of day, from a support team that actually knows your account.
RCS Messages Pricing (Per Credit)
Enter your monthly RCS message volume to see your estimated annual cost with the annual billing discount.
| Monthly RCS Messages | 1K | 5K | 10K | 25K | 50K | 1 Lakh | 2 Lakh | 5 Lakh+ |
|---|---|---|---|---|---|---|---|---|
| Annual Cost (20% off) | ₹2,381 | ₹11,904 | ₹23,808 | ₹59,520 | ₹1,19,040 | ₹2,38,080 | ₹4,76,160 | Custom pricing |
| Per message (approx.) | ₹0.25 | ₹0.25 | ₹0.25 | ₹0.25 | ₹0.25 | ₹0.25 | ₹0.25 | Contact us |
· Credits are valid for 12 months from the date of purchase.
Loved By Growing Businesses
A few examples of the impact RCS Business Messaging typically has once teams switch over.
RCS Messages — Frequently Asked Questions
Everything you need to know about activating, sending and scaling RCS Business Messaging with SMS2Orbit.
To activate an RCS Business Messaging Bot, you generally need:
- PAN Card of the business/entity
- GST Certificate
- One official business email ID
- A working business website
- Privacy Policy page on the website
- Terms & Conditions page on the website
- A user consent line/checkbox on the contact or lead-generation form
The business details should be consistent across the submitted documents and website.
RCS template approval can be completed within approximately 30 minutes in some cases. However, the standard approval timeline is up to 24 hours, depending on the operator/platform and the template.
RCS supports rich media, including images, videos and documents. The recommended formats and sizes are:
Images
- JPEG/JPG, PNG
- Landscape/Horizontal: 1440 × 810 px
- Portrait/Vertical: 768 × 1024 px
- Square: recommended 1024 × 1024 px
- Maximum media size: up to 2 MB, depending on the RCS platform/operator
Carousel
- Multiple rich cards can be presented horizontally
- Recommended card image ratio: 1:1 or 4:3, depending on the selected carousel format
- Individual card/media limits may vary by RCS provider
Video
- MP4 format is recommended
- Recommended resolution: 720p or 1080p
- File-size and duration limits can vary depending on the RCS platform/operator
- PDF documents can be shared through supported RCS rich-media/document capabilities
- File-size limits may vary depending on the RCS platform/operator
For campaign creatives, SMS2Orbit can recommend the appropriate dimensions and formats before campaign submission.
For promotional/marketing RCS Messages, businesses should send messages during permitted business hours and follow applicable messaging regulations and operator policies.
For transactional/service messages, RCS communications can generally be sent 24×7, subject to the applicable use case and operator/platform policies.
Yes, but it depends on the iPhone, iOS version, carrier and RCS support available in the user's country/network.
RCS support has expanded to iPhone through Apple's implementation of RCS messaging. However, rich RCS Business Messaging capabilities and availability can vary by operator and market.
If RCS is not available on the recipient's device/network, the communication may require an alternative messaging channel such as SMS.
Yes. RCS can support two-way business communication, allowing customers to interact with a business through features such as:
- Reply messages
- Suggested replies
- Buttons and CTAs
- Customer queries
- Lead collection
- Support conversations
- Appointment or service interactions
This can turn RCS from a simple broadcasting channel into an interactive customer communication channel.
The number of CTAs depends on the RCS message format and the platform/operator configuration. For a standard RCS Rich Card, businesses can typically configure up to 3 suggested actions/replies.
RCS supports several rich and interactive message formats, including:
- Text Messages (up to 160 characters) without rich content and media
- Messages with Rich Content & Media (emojis, image, PDF, video)
Businesses can use these formats for awareness, lead generation, announcements, reminders, promotions, customer engagement and support.
- Text messages: capped at 3,072 characters per single message payload
- Rich cards: title and text fields hold up to 2,000 characters
- Suggested replies: maximum of 25 characters per quick-reply button label
Carousel limits and specifications
- Rich card title: max 200 characters
- Rich card description: max 2,000 characters
- Number of cards: 2 to 10 cards per carousel
- Suggested actions (buttons) per card: up to 4 buttons
- Button display text: max 25 characters per button
- Suggestions (chips) per message: up to 11 suggestions
RCS Messages can be integrated with your existing CRM, website, application or other business software through an RCS API. The typical integration process is:
- Step 1: Create and activate your RCS Business Messaging account
- Step 2: Get your RCS API credentials from the SMS2Orbit Dashboard
- Step 3: Configure the RCS API in your CRM/application
- Step 4: Map customer fields such as mobile number, name, campaign ID and message content
- Step 5: Configure approved RCS templates and message formats
- Step 6: Set up delivery/read reports and customer response handling through API/webhooks
- Step 7: Test the integration and start sending RCS campaigns directly from your CRM
RCS API integration can be used for automated campaigns, transactional communication, lead generation, reminders, notifications and two-way customer communication.
🚀 Ready to Elevate Your Customer Conversations?
Start engaging your audience with rich, interactive and measurable RCS messaging campaigns today.